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If the recent US TikTok ban teaches us anything, social media isn’t just apps we interact with on our phones - it is big business. Big business with far-reaching effects on our lives.
2024 has been that year with tons of creative and engaging marketing campaigns. From billion-dollar ad blitzes to heartwarming stories told through advent calendars, literary classics, and more, companies have found cool and innovative ways to connect with us. We've seen campaigns that celebrate creativity, reimagine classic literature, and even bring the magic of streaming into the holiday season. These campaigns have not only caught our attention but also made us think about the power of storytelling, the importance of user engagement, and the magic of a well-placed ad.
If you're not telling a story, are you really connecting with your audience?
These are the Digital Tools You Need As A Business Owner