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If you're not telling a story, are you really connecting with your audience?
The first thing you need to know about landing pages is that they are like the reception area in the office, you know the one where you are asked if you have an appointment or if you could fill in your details. Landing pages are standalone web pages designed to get visitors' information and convert them into leads or customers. In certain cases, landing pages are the first page visitors will see when they come looking for you. If that doesn’t scream IMPORTANT, I don’t know what will.
These are the Digital Tools You Need As A Business Owner
Email marketing is the OG of digital marketing. Since the late 70s when the first mass emails were sent by Gary Thuerk of Digital Equipment Corporation, email marketing has remained strong despite the rise of social media, essentially standing the test of time. As such, it has become an ever-evolving field. Experts are constantly trying out new things with email marketing and finding out what works and what doesn’t.
